Another reason that the tiny motors don't freewheel so well is that they have very little mass and their mass is very close to the centre, so when you spin the wheel it has a lot less kinetic energy to keep the wheel spinning than a larger motor.
The moment of inertia relates to the square of the radius of the mass: I=MxRxR/2, so a motor twice the diameter and having the same weight will spin four times as long if the friction were the same, but that doesn't mean that it's better. The resistance at constant speed would be the same.
Some of what you lose in the friction, you'll gain back when accelerating. The much lower moment of inertia will mean a lot less energy is required to get up to speed - and you'll be able to stop quicker.
The moment of inertia relates to the square of the radius of the mass: I=MxRxR/2, so a motor twice the diameter and having the same weight will spin four times as long if the friction were the same, but that doesn't mean that it's better. The resistance at constant speed would be the same.
Some of what you lose in the friction, you'll gain back when accelerating. The much lower moment of inertia will mean a lot less energy is required to get up to speed - and you'll be able to stop quicker.