Great comment.
It would also be possible, using a reasonable (but still cheap!) quality Multi-meter, to check the resistance of the motor coils and that they are all similar. Assuming that they measure above a few Ohms, I have never had the need myself to measure one - sadly!
Plus seeing if one is shorted to ground....
Plus, if that all turns out fine, its not that difficult to check the Hall Effect sensors too, with such a meter.
If both areas are fine, that would tend to point the finger in other directions IMHO!
Though if I was asked to guess, I would say its still most likely to be the motor, as it was sold (by a shop or business possibly?) because the motor was defective, even though it was stated to be "new!"
Regards
Andy