Shouldn't be amused,but if you do a search on this forum you will see that we predicted that. They thought they could sell an e-bike to impulse sellers like the vacuum cleaners,but most who buy an e-bike do their homework and realised it was overpriced.
Still no gears and small battery is not a good combination if you want help up hills with reasonable range.
My London dealer (London Electric Bike Company) has the Vita Uno 26 up for £695.00,that has a 10Ah battery and 21 gears,nice looking bike,not many left now.
What is the better value?
KudosDave